Double your dating sales funnel
But I truly believe that it is hard wired into our thinking process.
So even when we know that urgency and scarcity is being used, even when we know, "Okay, there's a deadline.
I can't think of any situation where, if you do it correctly, that scarcity and urgency will not increase your sales.
So the reason why they're using it at all is because they know on some level that it works. Because people who use fake scarcity or fake urgency are taking a very short-term view of their business.
For lots of reasons, you don't want to be lying to people.
But even if you put the moral issues aside and just think about your business and your growth and you just think of it from what's going to best serve you in your business, you want to sell a market with integrity because it's that integrity that's going to help drive that second, third, fourth, fifth transaction. Because they know that if you say, "Hey, the deal ends today." that it truly does end today.
That is exactly what we're going to be chatting about today.
We're going to be disclosing how can you as an affiliate inject real scarcity into your offers and as a result double your conversions. Igor: So without further ado, I'd just like to go and get started. In my opinion, the reason why people rely on bullshit scarcity is because first and foremost it's been proven again, and again, and again that urgency and scarcity works.
So they will politely say, "No, thanks." or maybe send you an angry letter and they will not buy from you.There’s 3 types of prospects who ever hit your funnel. There's three types of people that will ever hit your sales funnels. They will buy anything you're selling and they will do it fast. Igor: Welcome back to another edition of the List Building Lifestyle.So I think people that use fake scarcity are savvy enough to see that urgency works but they're not savvy enough to see that they should be treating their business seriously and treating people with respect and dealing with them honestly.I also should put an asterisk on this and say, or they see the power of urgency and scarcity, but they just don't know how to be able to implement this in a way that is authentic.